The project started with the need to modernize the firm’s online presence and better reflect Amanda and Filipe’s current work. The previous website and identity no longer represented the impact and purpose of their practice.
I redesigned the visual identity and created a new landing page in WordPress, bringing a fresh, modern, and human-centered look that communicates the firm’s social mission.
The new identity is inspired by the Mpatapo, an African Adinkra symbol representing reconciliation and harmony — values that align with the firm’s role as a source of support and transformation for families and communities.
The landing page highlights this essence through a clear structure, warm visuals, and accessible communication, positioning the brand as modern, sensitive, and socially engaged.